Prajan Institutes for Intellectual Entreprenure works for making awraness about Media & Information Literacy
In basic terms , we should know what is Media & Information Literacy :
Definitions of Information and Media Literacy
"Media and Information Literacy consists of the knowledge, the attitudes, and the sum of the skills needed to know when and what information is needed; where and how to obtain that information; how to evaluate it critically and organise it once it is found; and how to use it in an ethical way. The concept extends beyond communication and information technologies to encompass learning, critical thinking, and interpretative skills across and beyond professional and educational boundaries. Media and Information Literacy includes all types of information resources: oral, print, and digital. Media and Information Literacy is a basic human right in an increasingly digital, interdependent, and global world, and promotes greater social inclusion. It can bridge the gap between the information rich and the information poor. Media and Information Literacy empowers and endows individuals with knowledge of the functions of the media and information systems and the conditions under which these functions are performed" (IFLA, 2011).
"We live in a world where the quality of information we receive largely determines our choices and ensuing actions, including our capacity to enjoy fundamental freedoms and the ability for self-determination and development. Driven by technological improvements in telecommunications, there is also a proliferation of media and other information providers through which vast amounts of information and knowledge are accessed and shared by citizens. Adding to and emanating from this phenomenon is the challenge to assess the relevance and the reliability of the information" (UNESCO, p. 11, 2011).
This year under ageis of UNESCO ,PiiE Foundation is committed to conduct webinar & online workshop to achieve Media and Information Literacy and their the Sustainable Development Goals (SDGs)
The five sub-themes for the 2021 Global Media and Information Literacy Week are:
1) Positioning media and information literacy in the post-pandemic world,
2) Enhancing co-operation among stakeholders to sustain media and information literacy
3) Promoting the second edition of UNESCO’s Media and Information Literacy Curriculum for
Educators and Learners,
4) Increasing funding opportunities, and
5) Advancing media and information literacy research and knowledge.
In addition to mobilizing online celebratory events around the world, the online Feature Events, and the third Global MIL Youth Hackathon, the Global MIL Week 2021 online engagement will have other components including:
1) distribution of micro-learning content for online/digital learning via the UNESCO MIL CLICKS social media channels,
2) #GlobalMILWeek social media campaign,
3) Cooperation with social media platforms,
4) Coordination with other UNESCO Sectors
5) engagement of social media influencers as well as entertainers.